I am an assistant professor of sport management at the University of Reims Champagne-Ardenne. My research examines life-cycle models of sport and tourism development in the USA and in the Pacific Ocean. After conducting fieldwork in California and Hawaii for three years, I published a book on the development of surfing in the United States, and journal articles on place branding and management.

As a teacher, I lectured Management, Marketing, Sociology, History and Cultural Anthropology at 8 universities, including the University of Hawaii at Manoa, the Paris Sorbonne University, and the Paris Institute of Political Studies (Sciences Po).